Social Edit
Welcome to The Social Edit — your go-to resource for insights, tips, and advice on how to elevate your presence in the digital world. From social media best practices to digital marketing trends and SEO fundamentals, this space is designed to help you navigate the ever-changing online landscape with confidence.
Whether you’re looking to refine your strategy, grow your audience, or stay ahead of the curve, The Social Edit offers practical guidance to help your brand stand out — and if you need hands-on support, Martyn White Digital is here to help.

Why Your Social Media Engagement is So Low — And How to Fix It
Struggling with low engagement on Instagram, TikTok, or LinkedIn? Discover the most common reasons your social media isn’t performing and how to fix it. Actionable tips from Martyn White Digital to help businesses and creatives increase reach, grow followers, and improve social media results in 2025.

Which Social Media Platforms Should Your Business Be On? A Guide to Smart, Strategic Growth
Discover the best social media platforms for your business, including Instagram, TikTok, Facebook, Pinterest, and YouTube. Learn why a multi-platform approach boosts visibility, engagement, and long-term growth.

Unlocking Pinterest’s Full Potential: A Vital Platform for Creative Brands
While it continues to be a go-to for visual discovery, Pinterest’s potential for creative brands extends far beyond aiding users in finding their next colour scheme. With over 480 million active users worldwide, the platform serves as a powerful platform for showcasing work, driving traffic, and converting audiences into customers. If your brand operates in design, interiors, fashion, or any visually-driven industry, Pinterest should be a central part of your social media strategy.

Why Creative Brands Should Invest in Social Media and Digital Marketing Services
In today’s fast-paced digital world, creative brands—whether they focus on fashion, art, design, or luxury products—are at a unique intersection of artistry and commerce. While creativity fuels their offerings, getting their work noticed, admired, and purchased in a crowded digital landscape requires more than just talent. This is where social media and digital marketing services come into play.